Thursday, February 10, 2011

FRESH FROM THE DEALER SHOW...

Ok, some of our management team just got back from the dealer show and they have our dealerships PUMPED UP! Let me first explain to you what the dealer show is. Every 6 months, Harley hosts a national show for dealers and select staff to all come together for the "what's going on at Harley" update. The show has everything from lectures from Harley's CEO and head executives, to merchandise for the upcoming seasons, the latest and greatest marketing campaigns, and of course this is where the newest Harley-Davidson models are officially launched.

This year along with our owners, the General Managers from both dealerships (Adventure and Mad River), the Motorclothes/Operations Managers from both dealerships, our CFO, and Marketing Manager attended the show. They stayed VERY busy with the product purchasing for 2011-2012, individual classes, and checking out all the new products and campaigns. But don't worry, they managed to find time for a little fun too. Here's the whole group (minus the wonderful photographer, Franscene, one of our owners)

Here are Margie & Jess after a LONG day of selecting what products to purchase to keep you (our customers) happy throughout the year!

And our Mad River ladies Jess and Jolene having fun with the wall art...


The coolest part of this year's show? The official launch of the H-D1™ customization station. For those of you who don't already know what this is... read carefully because this may be the coolest thing that Harley-Davidson has EVER OFFERED and Adventure is one of the first to have it up and running in our dealership:
http://www.harley-davidson.com/en_US/Content/Pages/H-D1_Customization/h-d1_customization.html?locale=en_US&bmLocale=en_US

Overall, this was an amazing trip (of course the Orlando weather didn't hurt) and everyone learned new and exciting ideas for every department to bring back to our dealerships and give us a head start on a kickstart to season.

:) Nicki (you didn't think you could get rid of me that easily did you!?)

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